By Jenna Jarvis Congratulations, you got the internship! Now what? Do you need to memorize everyone’s coffee order? Learn what toner is and where it goes? I hope not, because I was an intern for four months and I never did either of those things. Let’s keep that between us though. This list isn’t going to teach you how to go from intern to CEO overnight, but it’ll help you keep your head above water and maybe you’ll end up actually enjoying the waves. Alright, let’s dive in. (Sea what I did … Read More →
Meet the Nereus Team – 20 Questions with Joe Balich
Joe Balich, Nereus Account Manager, recently celebrated his six-year anniversary with the company. During his six years at Nereus, Joe has lent his professional expertise to a variety of industry organization clients, with a knack for thinking on his feet and providing strategic counsel. Get to know the man behind the Nereus magic: 1. What brought you to PR in the first place? I’ve always been captivated by strategic messaging and positioning. After watching the movie Thank You … Read More →
“I only show up for the Queso”: The Super Bowl, Chicken Wings, and Other Thoughts
It’s Super Bowl time again, and along with all the prognostication and hype (can Madden NFL REALLY pick the winner?) there are countless articles regarding another important Super Bowl tradition – EATING. This year, those articles seemed to all focus on chicken wings. It is estimated Americans will consume 1.3 BILLION chicken wings. You have to hand it to the Poultry Industry for getting these numbers out there. Great campaign. Depending on the article, that number ranged between 1.3-1.8 … Read More →
Happy Holidays from the Nereus Team!
Nereus Wins Statewide PR Award
The Nereus team brought home the hardware at the annual PRSA Oregon Spotlight Awards on Nov. 7. The awards recognize the best public relations, marketing and communications campaigns across the state in several categories, including Community Relations, Printed Communications, Events, Integrated Communications, Media Relations, Digital Communication, News Releases, and Social Media. Nereus won a Merit Award – News Release/Social Media for our work with USB Implementers Forum (USB-IF) to … Read More →
Quarterly Tech News Roundup – Q2 2018
From (really) fast computers to Facebook’s continuing troubles, the second quarter of 2018 brought some interesting tech news stories. Kids are gambling on Fortnite, Amazon might set up its HQ2 in Raleigh, and you may be more addicted to your phone than you thought. So settle in and check out our recap of the top news stories from the second quarter of 2018 before the FCC takes the open internet away for good. By the Nereus Team Amazon selects HQ2 finalists (sorry, Boston) Amazon — … Read More →
Don’t Forget the Message! The Importance of Consistent Messaging to Avoid Communication Blunders
This is the first of a two-part series about the value of consistent messaging in PR By Matt Baxter We’ve all been there. You’ve prepped for the interview, you know your product or position well (perhaps too well) and you’re confident in what you need to say. It’s going well and you’re feeling good. Then the reporter asks a difficult question – perhaps it’s something just slightly off topic, but within your area of expertise. Naturally, you want to be helpful and answer the question, so … Read More →
Can I have a daiquiri now? The struggles of a PR pro in the summertime
By Rachael Watson LET’S GO SURFIN’ NOW! EVERYBODY’S LEARNING HOW! COME ON AND … oh wait … I’m in PR! I don’t have time for surfing! That’s right. Much like New York City, the public relations field NEVER sleeps – as long as the 24-hour news cycle keeps on chugging. And even though summer is upon us, there is still plenty of work to do to prepare for fall – arguably one of the busiest times of the year. So, when your clients are all out enjoying vacation, the kids are out of school, and … Read More →
Meet the Nereus team – 20 Questions with Matt Baxter
Account Executive Matt Baxter joined the Nereus team in 2017. He lives in Beaverton with his wife, three kids and a large dog. A geek at heart, he’s been involved in tech PR for several centuries (in tech years). Read on to learn more about him. 1. What brought you to public relations in the first place? As a communications person, it’s always satisfying to see your messages shape the dialogue, so it was that challenge that really drew me in. That, and the fact I really don’t like … Read More →
Guten Tag from Hannover Messe!
Nereus Account Manager Rachael Watson shares her experience at the world’s largest industry trade fair Working at Nereus frequently means traveling for client support at events, trade shows, meetings, and various other activities. Often, that travel takes us out of the States and to some interesting places. I was just in Hannover, Germany for Hannover Messe, and not only were the people and the city delightful, but there was so much to see at the event that it was nearly … Read More →