Nereus Q4 2009 Newsletter
Message from the President
By Lori Zielinski
It was the best of times, it was the worst of times... I can't top Dickens, so I'll stop there. But I can thank all of our clients for choosing to work with Nereus in 2009. Like all companies, Nereus started the year unsure of what the turmoil in the economy might bring, but we remained optimistic. We collaborated with clients to get even more creative to help extend their budgets while delivering solid results on their behalf. That creativity and hard work paid off with award-winning work.
Read more about Lori Zielinski's look back on 2009.
Overcoming Budget Woes: Making the Most of Your Marketing Budget
By Rachel Shaver and Mary Slonske
As the end of the year approaches, most organizations start to develop marketing budgets for the coming year and consider the programs and initiatives that will take top priority. However, as many budgets remain tight, it can be a difficult task to determine how to effectively budget for the new year. Click here to learn more.
Marketing the new American reality
By Blair Cook
Lately we have been pondering what defines the American experience: the trials, privileges, excesses, challenges and responsibilities that come with being a citizen of what is historically one of the most affluent nations. However, in the last year, at times it has seemed that we are anything but a world superpower. Recession, job loss, hardship and struggle have been more appropriate descriptors of what many Americans are facing rather than excess and consumption. Learn how marketing and advertising keep pace with this shift in the American mindset.
Team Member Spotlight - Rachel Shaver
By Phyllis Rambo
Rachel Shaver has been a valuable Nereus team member for more than three years. Teamwork, collaboration and the desire to garner solid results for her clients are what drive her. Rachel once used her top-notch skills and attention to detail to help coordinate a successful press conference for a client in little over a month's time. Click here to learn more about Rachel, and find out what her dream vacation is.
Build your Brand with Marketing Communications, Print and Graphic Design
By Cameron Nichols
An Interview with Janey Greenlees, AlphaGraphics. Janey Greenlees is the owner of AlphaGraphics, a full-service printing company located in the Pacific Northwest. Janey has worn many hats over the years, helping clients with their printing and graphic design needs since 2000, when she opened AlphaGraphics, Hillsboro location. Learn more about the printing industry and graphic design.
Nereus Wins Three PRSA Spotlight Awards
By Ashley McCann
Nereus was recognized with three industry awards presented by the Public Relations Society of America (PRSA) Portland Metro Chapter at a reception held November 4, 2009. The Nereus team won a prestigious Spotlight Award along with two Awards of Merit for its public relations campaigns and communication initiatives. Read more.
The Nereus team recently volunteered at the Oregon Food Bank, to give back to our community. Together with other community members, the Nereus team worked diligently to pack 1,324 pounds of pasta and oats, enough food for 1,019 meals for people in need. Nereus looks forward to donating time again soon.
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