Industry Trends

B2B PR in a Global Media Landscape - a Eurocom thought paper

By Mary Slonske

How is global PR strategy shifting in a connected world? How are global B2B communications campaigns being run today, and what will be different tomorrow? How does B2B media relations differentiate across cultures and regions?

These are a few of the questions that are addressed in a new thought paper, "Business-to-Business PR in a Global Media Landscape," from Eurocom Worldwide.

Download the Thought Paper to learn more about the challenges and opportunities of media relations in a connected world.

Nereus is an active member of Eurocom Worldwide, a global alliance of 30 independent, privately owned public relations agencies comprising more than 1,200 communications specialists and consultants around the world. Together, Eurocom Worldwide agencies combine to create shared services and implement international programs. This enables each agency to offer international capacity and expertise to its local client base.